Tag: Williams FW32
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F1: Did Williams’ “viral car launch” pay off or backfire?
It looks like the Williams F1 team just staged the first-ever viral launch of an F1 car – but did it work, and what might come next? We examine the evidence.
Tagged as: Formula One, Nico Rosberg, Rubens Barrichello, viral marketing, Williams F1, Williams FW32